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From Scroll to Sale: How Strategic Video Content Influences Buying Decisions

by Naziha , Digital Marketing Executive A person sees a video while scrolling through Instagram. They stop for a few seconds. The video answers a question they have, demonstrates…

Post by chippy admin

Sep 08 2026 No Comments

From Google Search to AI Answers: How Search Behaviour Is Changing

By Nandana G.S Digital Marketing Executive For more than two decades, the internet has trained us to search, scan, click, and decide. Type a query into Google. Look through the…

Post by chippy admin

Sep 07 2026 No Comments

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Your Logo Is Not Your Brand: What Branding Really Means in 2026

By Afla KC, DIgital Marketing Executive Introduction Ask someone to define a brand, and one of the first things they may mention is a logo. The logo is visible. It…

Post by chippy admin

Sep 04 2026 No Comments

Your Logo Is Not Your Brand: What Branding Really Means in 2026

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